Blog 15 – Black Magic Cinema Camera: a game changer?

Hi all,

In our everlasting attempts to keep up with the lightning fast revolutions of the video industry, we regularly come across a multitude of new products being introduced on the market. That being said, it has been a while since there has been so much anticipation for this next featured product: The Black Magic Cinema Camera. Black magic Cinema (BMC), a company better known for its high end camera accessories, has decided to make a very noticed entrance into the high end professional video forum with its introduction of its BMC camera. Sporting such incredibly attractive features such as:

 

    • 2.5K Image Sensor
    • 12-bit RAW, ProRes and DNxHD Formats
    • 13 Stops of Dynamic Range
    • 23.98, 24, 25, 29.97, 30p Frame Rates
    • EF and ZE Lens Mount
    • LCD Touchscreen with Metadata Entry
    • SDI Video Output and Thunderbolt Port
    • Mic/Line Audio Inputs
    • Records to Removable SSD Drives
    • Includes DaVinci Resolve and UltraScope

 

this little camera is poised to cause a huge ruckus when it is released at the end of July 2012. There hasn’t been this much excitement over the release of a new camera since the now legendary Canon 5D Mark2 was released about 4 years ago. (We would know because we’re big fans!). Even crazier still, is the ridiculously aggressive price point, starting at under 3000$! For a camera that packs features only found in cinema camera many times its low price, BMC’s camera has the necessary baggage to revolutionize the industry and bring Hollywood to its knees, as was the case with the introduction of HDSLRs. And to make the deal even better, BMC is even including “Davinci resolve” and “Ultrascope”, a software bundle that would normally set you back about 1500$. I think we may have a winner on our hands folks. The verdict isn’t in yet, but it’s looking very good for BMC’s first forey into this arena. We’re gonna wait and see how the camera fares once it’s released and if the reviews are good, I think we know what to get our Boss for his Birthday! 🙂

 

The Look Productions Team

 

 

 

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