Blog 27 Cineplex SCENE card national campaign

Hi all,

We were recently privileged to take part in the Cineplex SCENE/Scotia Bank card’s latest national campaign. For those of you who aren’t familiar with the SCENE card, it is one of the biggest redemption card programs in Canada and offers movie goers discounts on movie tickets and other goodies. Now aside from our various services of video and multimedia content production, we also provide directorial services and multimedia consultation. Elemental ad agency (www.elementalinc.com) in Toronto asked us to take part in the creation of the SCENE card spots by providing direction to French Voice over talents in studio. The recording sessions took place at Pirate recording studios in Toronto (www.piratetoronto.com), where we worked closely with the Elemental team, the SCENE staff as well as the very talented sound engineer and multiple voice over actors. The sessions were great and the audio we captured was then used to create dynamic & animated 15 and 30 second spots, which will be aired on TV as well as shown at movie theatres across Canada. We couldn’t be more pleased with the final results and we’re looking forward to working with these talented teams again in the near future. Until then, check out the sample ad below!

Now go pick up your SCENE card today and start saving $$$ on movies!

Sincerely,

The Look Production Team

• Elemental
• French and English direction
• look productions
• movie discount card program
• Movie previews
• Multimedia production
• Pirate Toronto
• Scene
• Scotia bank
• Voice over direction